
Why Our Code Matters?
EmberGlow is more than just a retail and e-commerce company—we are also a technology-driven platform providing on-demand consumer transportation for both people and goods. As a fast-evolving organization, change is constant, and we face countless decisions every day. Sometimes, the right path may not always be clear.
That’s where our Code of Ethics & Compliance comes in. It serves as a compass to guide our choices—helping us:
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Earn and build trust with our employees
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Foster lasting trust with our customers
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Maintain integrity and trust in our business operations
Our Code reflects EmberGlow’s unwavering commitment to doing what’s right and complying with all applicable laws and regulations, wherever we operate. Even in regions where local laws or customs may be more relaxed, our Code sets a higher standard. When there’s ever a conflict between the Code and local law, or if you’re unsure how to act, please consult our Legal Department for clear guidance.
At EmberGlow, integrity isn’t just a principle—it’s a practice.
EmberGlow Code of Ethics & Compliance
01
Our Commitment to Integrity
At EmberGlow, we believe that doing the right thing is non-negotiable. Our commitment to ethics and compliance is not just about avoiding wrongdoing—it’s about building a culture rooted in trust, transparency, and accountability. Every product we build, every partnership we form, and every interaction we have is guided by our core value: Integrity First.
03.
Compliance with Laws & Regulations
EmberGlow complies with all applicable local, national, and international laws governing our operations. This includes, but is not limited to:
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Consumer protection laws
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Digital and cybersecurity regulations
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Labor and employment laws
- Intellectual property rights
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Tax compliance and anti-money laundering laws
04.
Reporting Misconduct
We maintain a zero-tolerance policy toward unethical behavior. Employees, partners, or users can report concerns through a confidential channel (email: ethics@egtpl.com). No retaliation will be tolerated against individuals who report concerns in good faith.
06.
Responsibilities of Employees and Leadership
All EmberGlow team members, regardless of role, are expected to:
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Uphold this Code in their daily actions
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Ask questions if unsure about the ethical implications of any decision
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Speak up if they witness or suspect violations
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Complete any required ethics/compliance training
Leadership has a heightened responsibility to model ethical behavior and foster an open, compliant culture.
02.
Core Principles
a. Honesty & Transparency
We communicate openly and truthfully—with each other, our customers, our partners, and the public. Misrepresentation of facts or withholding information that affects others' decisions is strictly prohibited.
b. Respect & Inclusion
We treat every individual with dignity, fairness, and empathy, regardless of role, background, or belief. We foster a diverse and inclusive workplace where everyone has equal opportunities to thrive.
c. Fair Business Practices
We compete fairly, uphold antitrust laws, and do not engage in bribery, corruption, or unfair advantages. We expect our partners and vendors to operate with the same ethical standards.
d. Data Privacy & Protection
We are committed to protecting user data and maintaining confidentiality. Our systems are designed to comply with applicable privacy laws (e.g., GDPR, IT Act 2000 India) and industry best practices.
e. Responsible Innovation
We build technology that simplifies life without compromising on safety, ethics, or human well-being. AI, automation, and digital solutions must be designed and used responsibly.
05.
Accountability & Enforcement
Violations of this Code may lead to disciplinary action, including termination of employment or partnership. Serious offenses may be referred to legal authorities if applicable.
07
Continuous Improvement
Ethics is not a one-time checklist—it’s a living part of who we are. We regularly review and update our policies, provide ongoing training, and strive to raise the bar on ethical leadership and responsible innovation.
Conclusion
At EmberGlow, trust is not assumed—it is earned. We’re committed to building technology that improves lives, powered by principles that never compromise.
